Mock focus groups- Surfers that do nothing (and are good at it!)

Mock focus groups- Surfers that do nothing

Like “Dude” this is totally awesome!  I can’t imagine if this mock focus groups were real!  I think it was a brilliant, and hilarious, move by Sony to demonstrate how non-savvy consumers can “look smart” by using their product.  Sadly I’ve actually watched a focus group that was very similar to these guys.  Kind of a cross between them and the Failed Rockers.  Does it scare anyone that they vote?  LOL.  Hopefully they don’t marry the Models or we are doomed!  And just imagine when these guys are Seniors.  :0  Thankfully we have the Toddlers as potential for the future.

Product Testing Institute – Surfers

 

Here is a book for those interested in learning about Focus groups. I recommend buying the used version

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