Mock focus groups- Failed Rockers & their allegiance to the dark side

Mock focus groups- Failed Rockers

These “rockers” admit they don’t have what it takes, but that might be the biggest understatement I’ve heard in a long time!  I know these are mock focus groups but, sadly, this often is the target market of businesses.

At a bare minimum this should be used to discourage kids from doing drugs!  I think they’re one step above of the Models but the Toddlers and Guidos have them beat!  I’d be willing to bet that these guys and Surfers would get along fabulously!

Product Testing Institute – Glam Rockers

 

Here is a book for those interested in learning about Focus groups.  I recommend buying the used version

Mock focus groups- Seniors and smart phones don’t mix!

Mock focus groups- Seniors

This is one of my favorites of the mock focus groups.  While not tech savvy, they aren’t entirely clueless like the Models or Failed Rockers.  And I’m sure they would have out-smarted the Guidos (although the Toddlers would have given a run for their money.)  Working with seniors can be a challenge.   Sometimes slowing down isn’t easy in today’s world…  Learning out to sit-back and laugh is key!    I must admit I’m worried what happens when Surfers become Seniors…

Product Testing Institute – Seniors

 

Here is a book for those interested in learning about Focus groups. I recommend buying the used version

Mock focus groups- Surfers that do nothing (and are good at it!)

Mock focus groups- Surfers that do nothing

Like “Dude” this is totally awesome!  I can’t imagine if this mock focus groups were real!  I think it was a brilliant, and hilarious, move by Sony to demonstrate how non-savvy consumers can “look smart” by using their product.  Sadly I’ve actually watched a focus group that was very similar to these guys.  Kind of a cross between them and the Failed Rockers.  Does it scare anyone that they vote?  LOL.  Hopefully they don’t marry the Models or we are doomed!  And just imagine when these guys are Seniors.  :0  Thankfully we have the Toddlers as potential for the future.

Product Testing Institute – Surfers

 

Here is a book for those interested in learning about Focus groups. I recommend buying the used version

Mock focus groups- Models & Smartphones; which one is smarter?

Mock Focus Groups – Models

mock focus groups-models

These mock focus groups were done brilliantly however, if you’ve ever participated/conducted a focus group you’ll be able to relate to some of the comments.  Let’s just say, often you’ll pull in some of the sharp knives and some that make butter-knives look like razor blades.  I think the Toddlers were one step above them but would put them on-par with the Failed Rockers and Guidos but ahead of the Surfers.

The “moderator” should get an Oscar for his “blank stare” reaction to some of the comments.  I must admit I’ve been there!  Trust me when I say you’re going to LOL thru this video!

Product Testing Institute – Models

Here is a book for those interested in learning about Focus groups.  I recommend buying the used version